Giving Booty Pop the BOOT

Yesterday I was reviewing our mailing and found myself flipping through the pages of a recent Bed Bath & Beyond flyer.

It was clearly the college edition with cute pictures of dorm room storage units, bedding sets, and even models wearing Snuggie "cap and gowns."

And then I turned to page 19. Amongst the curlers and straighteners was a picture of girl posing and a text bubble that read, "Do I even have a booty?"



Maybe I live in a cave that I've never heard of the Booty Pop, but that ad left me outraged. How dare they prey on the insecurity of soon-to-be college freshman girls who already are wondering if they have what it takes to survive college, let alone question the size of their God-given caboose!

Thoroughly upset about 1) what advetizers are getting away with, and 2) what girls are literally buying and figurally buying into, I began to investigate the website of Booty Pop.

Immediately upon opening the website are you are bommarded with before and after pictures, testimonials of people like Kelli Ripa, and cheesy lines like "the secret is out!" and "go from flat to fab in a POP!"

And then I saw this:

I realize it's hard to read, so let me reproduce it:

WARNING! Wearing Booty Pop panties has been known to make men notice...

(Notice what? How fake you are?)

The makers of Booty Pop are not responsible for all the extra attention you will receive as a result of wearing our product...

(Again, playing on the insecurity of girls who don't feel loved and desperately want attention. Girls, is falsely enhacing your body in anyway the solution? Will he truly LOVE you for who you are, instead of how you look? Or are you just lowering your standards?)

Subsequently the hiring of, and costs related to, additional personal security is the sole responsibility of the Booty Pop customer. (emphasis added)

(Whoa!! Let's talk about this. They are jokingly implying that you'll need to hire security because you'll get so much attention. Attention? Or physically attacked? I think that's called rape ladies, let's not confuse the two.)

I think it's about time we ladies stop buying into the lies of "you need this" and "you aren't beautiful" and need to start giving products like Booty Pop the BOOT.